The tech
industry
has been on the cutting edge of green initiatives lately, with Dell,
HP, Google and others
all claiming different environmental achievements. Now, they’re banding
together to make a bigger impact: the
aforementioned companies, along with a laundry list of other top tech
firms including Intel, IBM, Microsoft, AMD, Sun Microsystems, Lenovo,
and others – are partnering with The World Wildlife Fund and
the Environmental Protection Agency to encourage efficient computer
energy use.
The Climate Savers Computing Initiative
is nothing if not ambitious in its goals. Pat Gelsinger, a senior VP at
Intel, says that they are aiming to reduce annual computer power
consumption 50% by 2010, the equivalent of taking 11 million cars off
the
road. Their website asks consumers and
businesses to participate, and informs them about steps they can take to reduce
their computer energy use. The group currently endorses Energy Star and the 80 Plus Program as labels to look for when
buying computer parts, and they are also planning to roll out their own Climate
Savers standards in the future.
It is great that
these companies are coming together, though I am not sure how much of an impact they
will have by only promoting going green. There are not a lot of new ideas being brought to the table
here,
but perhaps the brand exposure will encourage consumers and businesses
to think about the environment when purchasing their next PC.
via ars
technica
See Also
–HP Gets Gold for Going Green–
–Google Registers ClimateSaverPC.com–