At first we thought it had to be a mistake. General Motors is already paying customers to take the 2008 Buick Enclave off their hands? It’s not even on dealer lots yet, but Automotive News reports Buick is offering $1,000 “Conquest Bonus Cash” and 4.9% financing available on the $32k+ CUV.
Though the “Conquest Cash” is intended to draw non-GM-driving customers away from the competition, no matter the name, rebates on brand new vehicles are obvious admissions of overpricing that only enforce car shoppers’ addiction to cash-back offers. If the Enclave performs as well and is as reliable as it is gorgeous, it shouldn’t need any incentives.
On the other hand, a drop-dead body and cash back could be irresistable to all but the most diehard import buyer.
[Source: Automotive News (Sub. Req.)]
